Customer analysis

We have in our use the most influential method on the market for analysing customer relationships of a company. We can get as much as 90 % of your key customers to open up and give feedback to us that will benefit your future business activities. Giving feedback is also beneficial to the customer, so they are happy to give it as well as investing some time in it. Your customer feels treated and respected as an individual.

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IMPLEMENTING OF CUSTOMER ANALYSIS

We ask your customers to give feedback about the factors that will increase your customer satisfaction. We have jointly defined which questions we hope your customers to answer. The customer has a chance to tell us what they expect from your services, what they need and how they hope to be treated. Your customer can also give you some ideas worth considering in your future development.

So, we define jointly with you which customers take the survey. We plan the structure of the survey. We organise and implement the survey, and finally report the results to you. If you want, we compare the results with existing results in our database of companies in your field. In the feedback meeting we inform you of our observations, conclusions and agree on possible actions in the future with you. Our common goal is to find ways of serving your customers better in future – and at the same time increase your sales.

When we go even deeper, we conduct a key customer analysis.

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KEY CUSTOMER ANALYSIS

Key customer analysis is a thorough method to find out the insights, experiences and even feelings the key personnel of your most important customers may have about your activities. The interviews are implemented as personal conversations. Our expertise combined with the expectations of your customers may produce results that may surprise us all.

Based on the collected material, we make a summary. Our goal is

  1. to identify the insights that are in line with your own insights
  2. to find the conflicts between your own and your customers’ insights
  3. to analyse the deviations and utilize them in the growth potential analysis

For we want you to grow.

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GROWTH POTENTIAL ANALYSIS

In the growth potential analysis we compare your customer’s insights with those of your own, to see if there’s a chance to increase business activities between you two. In all its simplicity it’s an extremely simple, but at the same time efficient method to increase activities in the relationship between you and your customer – in a way that pleases you both.

What does your company need besides customers?

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Personnel analysis

A company needs satisfied and competent personnel who utilize their resources as efficiently as possible. We have the most influential method on the market to analyse personnel satisfaction. Your personnel feel heard and valued. In our personnel analysis we ask the employees to give feedback about the job satisfaction factors that we define together beforehand.

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IMPLEMENTING OF PERSONNEL ANALYSIS

So, we define together with you the contents of the survey and plan its structure. We organise and carry out the survey and finally report the analysed results to you. If you want, we compare the results with existing results in our database of companies in your field. In the feedback meeting we inform you of our observations, conclusions and agree on possible actions in the future with you. Our common goal is to find the methods for improving the performance of your employees in future and doing their jobs motivated, productive and willing to develop.

We can focus on your key personnel or study the working methods of the supervisors in your company from their own perspective as well as their employees’ perspective. In a study of the whole personnel we measure e.g. the general level of job satisfaction and compare the results with earlier ones.

If you know your customers and understand your personnel, what else should you know?

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Networking analysis

How do other companies near you see your company? What are you like as a business partner, is it easy to recommend your company to others in the network? We have in our use the most influential method on the market for analysing the functionality and efficiency of the network. Your business partners and subcontractors feel heard and respected.

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IMPLEMENTATION OF NETWORKING ANALYSIS

In the networking analysis we look deep into the companies in your network, the working methods of these companies and their insights into your company. Together with you we identify your key partners and conduct the analysis as thoroughly as we have looked into your key customers and employees. We – you and us – have come a long way in understanding all of the factors in your business activities. Everything that will make your business grow and develop.

Because no company is an island.

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